First, read Chapter 4: Data Analytics. Then check out the article, Yahoo’s in-App NFL Game Streams Aim to Change How Fans Engage With Football.
- What kind of data has Yahoo Sports collected to make decisions about their app (nominal, ordinal, interval, ratio)?
- If you were given data on 100 NFL fans, predict and describe the correlation between age and hours spent streaming NFL games via a mobile device based on information from the article.
- What kind of fan data might tell us more about (or explains/predicts) fan behaviors than simple demographics?
- What kind of statistical test would we use to see how fan passion, age, and income explain/predict hours spent streaming football via a mobile device?