Adoption

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Sports Marketing Text Book Adoption

Instructors adopting Team Sports Marketing as the primary textbook or as a reader receive full access to all of the chapters and ancillary materials (PowerPoint slides, key terms, test bank) for the always up-to-date Team Sports Marketing online text. Instructors also receive a loose leaf copy of the text with at least 10 student subscriptions upon request. Students may order hard copies for an additional charge ($100 + S/H).

Students and professionals may choose from a six-month ($25), annual ($40), or lifetime ($100) subscription. Please click on the Membership tab at the top.

Instructors may receive a free preview of all online chapters and materials by contacting the author: Kirk_Wakefield@baylor.edu; 254.710.4267

Students gain access to all of the up-to-date chapters and materials (including Key Term Study Guides) for one low semester subscription rate of $25.  

Other benefits:

  • Print on-demand PDF downloads of each chapter.
  • Students can form study and friend groups in the Team Sports Marketing online community.
  • Students can begin discussion forums within the class or across other textbook subscribers who “friend” them.
  • Student subscribers receive a discount for The Migala Report. Faculty requiring The Migala Report for classes (minimum 10 subscribers) receive a free subscription.
    • The Migala Report includes best practices in sports sales and marketing for collegiate and professional teams–written by managers and executives in sports. The Migala Report focuses on “how to” do sports marketing; thus it is supported by and supplements the “news” of sports brought to you by the Sports Business Journal.
    • The corporate rate for The Migala Report is $169/year, but students can obtain a subscription for $25/year. Instructional materials (assigned reading and class exercises) connecting The Migala Report with Team Sports Marketing will be made available to instructors.
    • Dan Migala continues as publisher and contributor. Kirk Wakefield, is the editor and co-publishes The Migala Report in cooperation with the Baylor S3 program.
    • Subscriptions give access to seven years of back issues, all still timely applications for class concepts.
    • Read more about The Migala Report with a free 14-day trial review at www.migalareport.com/subscribe.